Think With Google’s December Adventure continued this week with a focus on mobile. Here are the four mobile-related insights and tips we covered this week (and a fun factoid): Click on the titles to view the original posts and comments. #1 Monday: ...
Continue reading...Wednesday, November 16, 2011
Editor's Note: As of December 1st, 2011, you will start to see Promoted Videos referred to as TrueView in-search and TrueView in-display.There’s no debate that the world is going mobile. Mobile web searches have grown five times over the past two yea...
Continue reading...Monday, November 7, 2011
Missed the Think Mobile webinar on Nov. 2nd? The recording is now available here on the Google Business Channel on YouTube. In this video, Avinash Kaushik shares some best practices regarding mobile marketing strategies, and points out some strategie...
Continue reading...Tuesday, July 12, 2011
In May, we let you know that tablet targeting options would be coming soon. We're excited to announce that tablet targeting is now available to all advertisers. Tablet targeting is a new AdWords campaign targeting option that gives you more precise co...
Continue reading...Wednesday, June 29, 2011
A poor mobile web experience can negatively shape a consumer’s opinion of your brand or your company altogether. In a recent study, we found that 61% of users are unlikely to return to a mobile site that they had trouble accessing from their phone, a...
Continue reading...Tuesday, June 28, 2011
Mobile, video and rich media advertising are changing the way that businesses capture user attention by bringing together the power of sight, sound, and motion to engage audiences like never before. For example, to build awareness for the new season of...
Continue reading...Tuesday, May 10, 2011
With more than 165 million tablets expected to ship over the next two years, tablets are becoming a popular device with engaged, tech-savvy consumers. So we’re pleased to announce that we’re developing new targeting options to help you better conne...
Continue reading...Tuesday, April 26, 2011
Cross posted from the Google Mobile Ads Blog:71% of smartphone users search because of an ad they’ve seen either online or offline; 82% of smartphone users notice mobile ads, 74% of smartphone shoppers make a purchase as a result of using their smar...
Continue reading...Tuesday, February 8, 2011
The rise of the mobile web is driving one of the most dramatic consumer behavior transformations in history. Billions of people are using their smartphones to search for information, consume news, watch videos, interact through social networks, and eng...
Continue reading...Monday, November 1, 2010
On Wednesday, November 3rd we’ll be hosting a live online course about how you can start using mobile advertising to reach more customers. Did you know that there are now 4 billion mobile phone owners globally? Half of all new internet connections ...
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Friday, December 9, 2011
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