Tag Archive | "Reporting and Analytics"

Coming Soon: Ad Group Impression Share Metrics

Tuesday, January 17, 2012

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Based on advertiser requests, we will soon offer ad group level impression share metrics for the Search and Display Networks. Once released, you can use ad group impression share data to, for example, better identify high performing ad groups that aren...

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Now all US and Canada advertisers can get more phone calls and detailed call reporting

Tuesday, July 19, 2011

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Call Metrics, a simple way to get more phone calls and detailed call reports with AdWords, is now available to all advertisers in the US and Canada. Availability was limited since the introduction in November 2010, so thanks for holding.Call Metrics wo...

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An Obsession with Advertising, Accountability, and Awesomeness

Friday, May 13, 2011

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A guest post by Avinash KaushikI'm so incredibly impressed with the rapid evolution there's been in the advertising and marketing possibilities available to us. Offline, online, social—there are so many things to do and so little time (and budget!).O...

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Free online webinar on ‘Making more profit with Google Analytics’

Friday, March 25, 2011

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On Wednesday, March 30th, we’ll be holding an interactive webinar about making more profit with Google Analytics.In this live online course, we’ll provide an overview of some key reports that can help you unlock new insights into your site's perfor...

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Learn how to set up Ecommerce reporting in Analytics in a live online course

Monday, January 24, 2011

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This Wednesday, January 26th, we’ll be hosting a live online course about Ecommerce in Google Analytics as part of the AdWords Online Classroom (UK).During the course, we’ll discuss how to set up Ecommerce tracking in your Analytics account and ena...

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Measure how customers interact with your ads

Tuesday, November 30, 2010

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New AdWords features such as Product ads, Sitelinks and Click-to-call allow you to create more interactive ads. Product ads and Sitelinks help customers find the most relevant pages on your website and Click-to-call allows customers to call your busine...

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Introducing the Japan and Asia-Pacific Conversion Room

Wednesday, November 10, 2010

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Google Analytics, Google Website Optimizer, Search Funnels, and AdWords Conversion Tracking - these are some of our favorite tools for measuring and optimizing conversions on websites. These tools help you maximize your return on investment whether you...

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The Report Center is retiring soon

Tuesday, October 26, 2010

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Back in June we began moving AdWords reports into the Campaigns tab. Since then, we’ve copied over every key AdWords report, letting you quickly download your data from the same pages where you manage your campaigns. In the next few weeks we’ll fi...

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New Features in Search Funnels

Tuesday, October 5, 2010

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We’ve received very positive feedback from advertisers using Search Funnels—the new set of reports launched in Conversions. Advertisers are beginning to understand the path to conversion beyond just the last click and are now able to give credit to...

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Changes to reporting in My Client Center

Tuesday, September 7, 2010

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For those of you who use My Client Center (MCC) to manage your client accounts, we’re introducing a new interface for the Client Reporting tab. Over the last few months, we’ve developed a new reporting interface to help you get your reports faster,...

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